To a customer an ATM is an easy concept. You pop in your card, punch in your pin and the magic machine spits out your cash, it’s as simple as that. But to a shop owner, the ATM is so much more than that!
We realise that many retailers are not aware of what a cash machine actually does for your shop other than serve customers. So we have put together a list of our key ATM benefits that you probably didn’t know about and probably won’t be able to turn down! Enjoy!
Saving
Bet we’ve caught your attention now! Good. It’s simple really, with one of our self-fill cash machines you will be saving £1,000’s every year on banking cash deposit fees. As you will be filling the ATM each day with your business cash and then taking it out and storing it at the end of the day, it means less trips to the bank to make costly cash deposits!
YourCash provides cash machines for free, this includes installation, servicing, maintenance, training and marketing material! We know, we know, we’re just too good to you!
We also offer a great value for money per m2 with our ATM because of its size. They also don’t need planning permission meaning you are saving money and space, what more could you want?
Increase in footfall
All retailers focus on the footfall in their store, they have tonnes of foot traffic passing their door each day. But what matters is that they enter otherwise you wouldn’t make any sales! You don’t really know what a shop has to offer unless you enter to see for yourself, so what will make that customer enter?
We’ll get straight down to the point. 80% of users will revisit an ATM site at least once a week. Meaning, if you have a cash machine in your store, customers are guaranteed to come in to use it! Still unsure?
Well how about some proof; one customer, Alistair Bradbury from Best-one, Manchester said that his “ATM is driving 15-20% of the footfall into the shop!”
Security
Everybody likes to feel safe and secure, especially when dealing with money! Customers feel safer using an ATM in a trusted environment. This is why having a cash machine in your business will mean you’ll see more people walking through your door.
Also it provides security for yourself… think about it, recirculating your cash can allow you to avoid any risky cash drops to the bank. The cash is secure in an ATM safe and at the end of the day you can take out the remainder of the cash and lock it up ready for the next day.
“Secure Customers, Secure Business, Secure Cash.”
Basket spend increase
Did you know that an ATM in a convenience store increases basket spend by an average of 65%? Well now you do!
Picture this: you go into a store to use an ATM, you’ve just withdrawn some cash, you spot a big chocolate bar, it’s been one of those weeks… you deserve that chocolate bar don’t you? It’s a fact that three quarters of people will go on to impulse buy where a cash machine is available. Do you really want to turn down extra sales?
Loyalty
75% of people now expect a convenience store to have an available cash machine, which means if you don’t, you might be missing out on loyal, profitable customers! In fact, more than half (58%) of convenience stores already have a cash machine because 76% of customers still pay in cash! You want to offer your customers every possible service right? You know what you need to do! (Get in touch!)
Get in touch!
To see if your business is eligible for an ATM, just check out our ATM Calculator.
Or maybe you’ve already made your mind up that you want an ATM for your store you just don’t know how to approach it or which cash machine path to take… our infographic shows the comparison between two of our ATM types to give you a better understanding.
If you have any further questions about our ATM benefits or the installation process then you can contact us through our website contact form or call us on 086 1704536. We look forward to hearing from you!
